Why PR is Essential to the Growth of Your Business

When you think of PR, what comes to your mind? Maybe you think of insider connections and it’s something out of reach for you. (Perhaps something akin to Hollywood.) Or maybe you think of PR as something invaluable for brand awareness.

Meghan Ely would say it’s about creating a sense of community with people who want to create brand awareness + trust, and for business owners and leaders who want to be a part of the conversation for their niche.

Meghan, our wonderful podcast guest today, is super passionate about PR work as well as the events industry. Combining her two loves, she created OFD Consulting, one of the most well-known publicist firms in the world for event and wedding professionals! I loved getting to chat with her about her background, how she created OFD Consulting, and how she saw a hole in the market for wedding professionals, event coordinators, and educators.

The truth is, PR is an important player in business growth and so today, we’ll share how PR can help you build authority to your brand and why it may be necessary for your business. I know you’ll love this episode so sit back, relax, and enjoy!

Listen for These Nuggets During the Show:

Meet Meghan Ely (and learn about her humble beginnings!)
How Meghan’s passion for events and PR started, and how she learned to combine them.
The rocky (and spontaneous) beginnings of OFD Consulting.
How Style Me Pretty inspired Meghan at the beginning of her entrepreneurial journey.
What OFD Consulting is today.
Why PR is so important. (And if it’s a good fit for your business.)

Links Mentioned:

Score.org
Wedding Industry Speakers
OFD Consulting
OFD Consulting Instagram
OFD Collective

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