The Surprising Instagram Strategy That Turns Followers into Paying Clients

Why Should You Start Using Chatbots for Instagram?

Let’s face it- who can keep up with all these new tools that we can use for our wedding businesses?

In this episode, I’m giving you a ​behind-the-scenes sneak peek into how I use chatbots in my wedding business.

SPOILER ALERT: they’re amazing and you NEED to try them!

7 key takeaways from this episode:

1. Understand ManyChat

ManyChat allows you to use a single word in your Instagram captions. When followers comment with that word, they receive a DM with a link or information related to the word they used. It’s so helpful with engaging and serving your audience effectively.

2. Choose the Right Platform: ManyChat

To implement Instagram chatbot automation, you need to use a third-party software like ManyChat. ManyChat is the preferred partner of Meta (formerly Facebook), making it super reliable. It’s user-friendly and can be connected to your Instagram account easily.

Create your ManyChat automation here!

3. Why Should You Be Using ManyChat

Chatbot automation not only automates your responses but also boosts your Instagram engagement. More engagement can lead to increased visibility. It also allows you to deliver information easily to your audience without overwhelming your schedule.

4. Service Delivery with ManyChat

One really great way to use chatbot automation is for service delivery. Create an Instagram post introducing them to your services, such as wedding planning packages or photography options. Ask your followers to comment with a specific word (e.g., “services” or “packages”) to get a DM with a link to your services. Just make sure your DM provides a personal touch while delivering the information.

5. Consultation Booking with ManyChat

Booking consultations is crucial for wedding pros right? Make a compelling post about why people should work with you and encourage them to comment with “consult.” Once they comment, send them a DM with a link to schedule a consultation. These are warm leads! They’re already interested in your services, they just need the final push to become clients.

6. Promoting Freebies with ManyChat

If you have a valuable freebie, DO NOT let it collect dust. Create a post talking all about your freebie and add a specific word in the caption and ask followers to comment with a specific word (e.g., “timeline” or “freebie”). Send them a DM with a link to access the freebie!

7. Pin The Post to Your Profile

To promote your services and freebies for longer you can pin a post to the top of your Instagram profile so that is the first thing clients see when they come to your profile!

Honestly, using ManyChat has been a game changer. It is so easy to use and it is so worth the time.

WATCH FULL EPISODE HERE

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