Brandee Gaar

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Brandee is a proven sales + profit strategist with a decade-long track record for helping wedding professionals transform their businesses from expensive hobbies to thriving careers. 

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Today we are diving into the buzz around Quarter One business recaps that are lighting up Threads. I am a data junkie, so I am here for it! The trend is basically pros going through their quarter 1 and telling us how many leads they took in for the quarter, how many booked a consult, and how many of them turned into booking clients. If you’re into data like me, you’ll love how entrepreneurs are sharing their early-year successes. But here’s the kicker: Are we really getting the full story from those numbers?

It’s so fun to see so many entrepreneurs break down their quarter—one lead at a time. While they’re tossing up numbers —leads, consultations, bookings—I’m here to sift through the data and find the hidden gems. What’s working? What’s not? That’s what we’re dissecting today!

Threads is like the cool, laid-back cousin of Twitter where the real talk happens. No frills, just raw, punchy exchanges that give you a pulse on what’s trending in the business world. If you’re not on Threads yet, trust me, you’re missing out!

From Leads to Bookings: The Heartbeat of Your Business

Let’s decode those Q1 recaps. Take this scenario: 31 leads, 9 consultations, and 3 bookings. What’s the story here? Is it a triumph or a cautionary tale? It’s time to analyze all aspects of your business. Marketing, pricing, and follow-up strategies. How you nurture your leads can dramatically shift these numbers.

Mastering Follow-Ups and Consultations

Here’s where the magic happens—or doesn’t. If you’re not converting enough consultations into bookings, it’s time to ramp up those follow-up efforts. I always say, “Follow up until they tell you to stop.” Whether through texts, calls, or emails, staying top of mind is your golden ticket. If you’re feeling invisible to potential clients sometimes, it’s about sending that perfectly timed, easy-to-answer message that reignites the conversation. Keep your follow-ups light and engaging to keep those leads warm.

Building a Strategic Team

If you’re turning away bookings because you’re fully booked, that’s a sign, my friend. It’s a sign to start building your dream team. Tracking how many potential clients you’re turning away will let you know when it’s time to expand. More hands on deck means scaling your capacity and growing your business.

Remember, diving into your business recaps isn’t just about crunching numbers—it’s about creating a strategy that aligns with your ambitious goals.

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EPISODE NUMBER 237